Want to do more than talk about culture or employer brand and actually change how your organization works?
These guides are practical tools to help you turn ideas into action. No fluff, no slogans. Just ideas, frameworks, questions and examples you can use with your own leadership team, HR or organization tomorrow. We will keep adding new ones over time
Explore the guides and use them as working documents, not theory. Adapt them to your situation or use them as inspiration. This is where culture can turn into strategic advantage.
How to build a culture as a system
Learn to design culture as a system that supports strategy, aligns local teams, and turns everyday behavior into strategic advantage.
How to create an EVP people actually experience
Most organisations have an EVP; few make it real. This guide shows how to design, test and embed an EVP.
No brief, no project – a deeper look
Without a brief, your project is an orchestra without a score. How to write a brief?